Allure's beauty chat at the HBA Global Expo NYC

Monday, July 2, 2012

So remember about a month ago, actually maybe a bit more than that, i was selected to go to Allure headquarters for a 'Meet and Greet'?  You can read about it here.  Well, i was asked to represent Allure as one of five panelists at the HBA Global Expo in NYC on June 20th!!!  I can't begin to describe the excitement i felt when i found out!  This panel consisted of myself, Lavande (check out her awesome blog here, Rebecca (check out her awesome blog here), and the super sweet Diana and Ellen!  This event basically consisted of a beauty chat moderated by Jill Steinbach Friedson of Allure.  As you can imagine, i was in heaven chatting up a storm with these equally beauty enthused ladies!   We basically addressed every aspect of beauty from how we purchase beauty products to packaging.  The audience consisted of a room filled with Beauty industry representatives who were interested in hearing first hand from the beauty consumer.  We, the panelists provided them with important information to share with their team.  Overall, this was such a fun event!  I feel so grateful to have had this opportunity and hope that there will be many more!  Thank you Jill Steinbach Friedson and Jennifer Friedman for your generosity!  I have to say they are so kind and approacheable making this process a lot less scary and a lot more fun!  Thank you Allure for all the wonderful experiences you've given me this year!  I feel so blessed! 

Here are a few pictures from the event!

To the left are Allure staff members including Jennifer Friedman in the beige dress and Jill Steinbach Friedson in the bordeaux dress in the middle.  To the right are the five panelists including myself and the above mentioned ladies.  (Please note, these are iphone pictures so they're a bit grainy but you get the picture, no pun intended lol).

                                 This picture is very grainy but worth sharing nonetheless

OK so here's what made this event even more fun!  One of my best friends, Amanda, was one of the beauty representatives sitting in the audience that day!  OMG what are the odds right?  So we made a whole day out of it. We drove in to the city together -  here's a pic of us on our way...

After the event, we lunched at the fabulous Artisanal Fromagerie and Bistro where we feasted on all kinds of specialty cheeses!


We then did a little shopping!  First stop, Sephora... ofcourse, what else!  So we picked up a few things but our favorite was this Kat Von D lip stain in Outlaw.  It's insanely gorgeous and it stays on forever!  Trust me, when i wanted to take it off, it decided that it didn't want to! lol

Last stop, Saks Fifth Avenue where i picked up this gorgeous Tory Burch tote!  I don't typically buy black bags, not sure why but i love color (you wouldn't know that based on what i wore on this day but believe me, i typically wear lots of color)!  I needed a travel tote for my trip to Curacao (which is why i've been MIA for a while) and can tell you that as a mom of twins, this bag held up beautifully!  It honestly carried everything and more, was kicked around at the airport, on the airplane, and everywhere we visited in Curacao and it still looks brand new!  Most importantly, the handles didn't fall off as i was sure they would with all that i carried in it!  It's so roomy, it'll fit your entire life in it!  I highly recommend it!

Oh and i just couldn't NOT post these gorgeous pics of the stunning chandeliers in the Saks Fifth Avenue ladies room... yes, you read correctly, the ladies room!

This was seriously the best day ever!  We had so much fun strolling through the streets of NYC, trying stuff on, testing beauty products etc.  Thank you so much for reading and sharing this experience with me!  Don't forget to become an offical follower of FMM!  xoxo


  1. oh carla what a great day it sounds like such good fun, you and your friend look fabulous with that red lip stain on its gorgeous, wow what amazing lights alright in the ladies room thats so posh, im so glad you got this oppurtunity carla you have a great blog and give great reviews and advice, hope you have a great week, kisses from dublin xx leonie

  2. Looks like an amazing event! Loving all your wonderful snaps - thanks for sharing them!

    Have a lovely day!

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  3. Congratulations! This is a fantastic opportunity and what an amazing experience! I need to renew my allure subscription! You looked amazing for the event and that Kat von D lipgloss is my next must buy...I am definitely going to check it out. I love that colour! And I love the tote, my bff has that tb tote, you'll love it. And yes! The nail polish you see in yesterday's post was Arizona from Zoya, c/o of Glossybox.